Events
Upcoming Events, Seminars, Workshops and Trade Shows
Patti Biro will be "On the Road" at these great events and shows.
We offer innovative presentations tailored for your audience.
We offer innovative presentations tailored for your audience.
- Keynote Lectures
- On site workshops and seminars
- Webinars
- In Services and Customized Training
- Conference and Association Meetings
Contact us if you would like to invite Patti to speak at your next event, meeting or trade show.
2023 Events: Live Events and upcoming webinars!
These sessions require an additional fee to attend. Click for registration details.
June 25-27, 2022
IECSC-Las Vegas
Las Vegas Convention Center
The largest spa and wellness event of the year!
IECSC-Las Vegas
Las Vegas Convention Center
The largest spa and wellness event of the year!
Sunday, June 25, 10:00-11:15 am Are Promotions Killing Your Profit? Co-presented with Monte Zwang, Wellness Capital Management
Client and Retail Growth Education
Description: There is no such thing as a bad promotion-right? Actually, without planning out the marketing, branding and financial impact of a service, retail or membership promotion you can actually find yourself losing money as you expend valuable time, resources and energy! This presentation guides you through how to successfully map out a winning promotion from concept to completion.
We’ll cover:
Client and Retail Growth Education
Description: There is no such thing as a bad promotion-right? Actually, without planning out the marketing, branding and financial impact of a service, retail or membership promotion you can actually find yourself losing money as you expend valuable time, resources and energy! This presentation guides you through how to successfully map out a winning promotion from concept to completion.
We’ll cover:
- The pillars of a successful promotion
- Timing
- Calculating costs and ROI
- Financially profitable promotion tips
- What results are you expecting? Are these reasonable? Marketing dollars and cents (sense)
- Marketing tips
Sunday, June 25, 11:45 am-1:00pm It's All About the Bod!
Medical Spa Education Track
Description:
The growth has been dramatic in the last few years for body related services. From low-tech to high tech devices and treatments, the demand for body treatments has grown year over year with an estimated 8% annual growth. With this level of demand not expected to decrease, where are the best opportunities to integrate or expand your services and monetize your investment? This session will review the driving forces for market growth, market demographics, and the most popular services from weight loss and fitness to medical interventions such as body contouring using radio frequency, lasers and cryolipolysis. In addition, we will cover some potential scope of practice considerations, retail product support and marketing ideas.
Medical Spa Education Track
Description:
The growth has been dramatic in the last few years for body related services. From low-tech to high tech devices and treatments, the demand for body treatments has grown year over year with an estimated 8% annual growth. With this level of demand not expected to decrease, where are the best opportunities to integrate or expand your services and monetize your investment? This session will review the driving forces for market growth, market demographics, and the most popular services from weight loss and fitness to medical interventions such as body contouring using radio frequency, lasers and cryolipolysis. In addition, we will cover some potential scope of practice considerations, retail product support and marketing ideas.